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Successful digital signage networks in venues such as retail, education, medical and corporate communication are leveraging content sources to provide engaging content that attracts viewership. Learn how to source content for your network and best practices for implementation.
In this session, you will ...
1. Discover where and how to source licensed content
2. Learn how to integrate syndicated content
3. Take away tips to get the most from your content investment
As founder and head content chief of Screenfeed, Jeremy Gavin makes high-quality, licensed content accessible as a tool for those implementing digital signage. Screenfeed provides custom-produced news, infotainment, weather, traffic, sports stats and video shorts delivered over the cloud for plug-n-play usage in digital signage software. Gavin has pioneered the use of Media RSS as a media delivery standard for digital signage, managed the production of content for over 25,000 signage locations and continues the innovation of new content for the marketplace.
Jonathan Rosen, vice president of content strategy and development at PRN, leads programming, production and content development teams creating and programming world-class content and creative for retail media networks. A content innovator in the digital place-based space, he has developed multiple sponsored content franchises and has built relationships with over 100 best-in-class content providers.
Sean Whiffen is the co-founder of AutoNetTV, which began broadcasting in 2005. Since then, the company has grown to several thousand automotive locations throughout North America, each of which pays to receive the program content in their lobbies. Whiffen oversees production, network operations and technology and is heavily involved with strategic alliances, marketing and the development of new initiatives.
Industries:
Corporate Communications
Healthcare
Educational Track:
Content University
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