Reaching your target audience through live events can have a major positive impact on your organization. But what about the people who can’t travel to the venue? Can...

More and more, the events industry is using data to make the important decisions that can propel an event forward. 74% of event professionals use data to inform their...

Event technology has exploded onto the landscape. As a result, you’re finally empowered to create wildly imaginative, supremely engaging attendee experiences that had...

Chatbots — AI-based programs that converse with people via text or voice — are an exciting new development in the event technology landscape. But before show...

When planning your next event’s floor plan, what keeps you up in the middle of the night? Do you stress about booths getting double booked? Are you looking for ways to...

When planning your next event’s floor plan, what keeps you up in the middle of the night? Do you stress about booths getting double booked? Are you looking for ways to...

​​The crucial element of any successful event marketing is a data-based strategy. However, data is often seen as being unattainable, complicated, or intimidating....

The number of women completing technology programs has dropped significantly in the past 30 years. As a result, women are generally underrepresented in...

Passive audiences are out. Active audiences are in. Today’s attendee wants to do more than listen to someone speak and take notes. Attendees want to participate and...

For most event marketers, email is still the primary go-to tool. Join us as we discuss digital marketing strategies and techniques beyond email that power event growth...

When it comes to Virtual Reality (VR), there are no limits. Virtual worlds, training exercises, learning programs, immersive games, and more are all within the realm...